The Turkish Towel Company

We love The Turkish Towel Company.  Read on to find out why.  And it's not just because they're offering WHOLESALE PRICING for those who sign up through The Distinguished Guest.  You read that right...wholesale pricing!  Scroll to the bottom of this post and learn more.


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The Turkish Towel Company


What happened when Barton Brass, a business development professional with big retail experience met Seher Gurgen, a third generation Turkish weaver? The Turkish Towel Company was born.

Designed in America and produced in Denizli, Turkey, the weaving capital of the world, Turkish Towels are of premium quality and absorbency, designed to both delight guests and reduce cost per use.

Their weave is inspired by techniques from the weaving village of Babadag, and their product line is created with luxury hospitality companies in mind. In addition to hotel-grade bath towels, they offer the famous makeup wash-up towel and a line of bathrobes.

And accommodation providers have taken notice—top name luxury hotel giants and boutique resorts alike have chosen The Turkish Towel Company towels for their supreme comfort and durability.




Turkish Towels in Action

The chance for achieving guest satisfaction happens in small moments. Like the minute your guests open the door to an impeccably clean rental. Or when they bring home a bottle of wine and find a corkscrew in the first place they look for it. Or the instant in which they wrap themselves in a towel after a swim, bath, or shower. 

With The Turkish Towel Company, that seemingly insignificant moment becomes a delightful experience. The difference between Turkish Towels and other towels is so noticeable that travelers have often looked for the brand name and gone on to purchase their own sets after their vacations. (One guest even recalled her teenage son declaring “Mom, these are really nice towels!” after his shower at a property carrying The Turkish Towel Company towels.)

But it’s not just guests who love these towels. The Turkish Towel Company prides themselves on TOWELGEVITY™; their products last use after use and wash after wash. They are world renowned for their supreme softness and outstanding durability.

What are Turkish Towels?

It all starts with the yarn. All The Turkish Towel Company’s products are made from 100% Turkish cotton—the best for a balance of softness and absorbency— and mercerized to increase its strength and lustre.

The Turkish Towel Company’s towels come in serene, neutral colors ranging from classic white to nordic spruce to match the aesthetic of your rental. Their Zenith Towel Collection is their most popular, but they also offer an array of luxury products including robes and their famous makeup washcloths.



Who are Turkish Towels for?

Turkish Towel Company has stocked towels and robes for big-name luxury hotels as well as boutique accommodation providers (like White Elephant in Nantucket and Blackberry Farm in the Smoky Mountains). Their products are perfectly suited for vacation rentalists who want to provide an experience that’s on-par with luxury hospitality brands.

Special Offer for Friends of The Distinguished Guest

While The Turkish Towel Company works mostly with bed and breakfast and hotel properties, they’re extending preferred pricing to all of our friends in the modern hospitality business—including vacation rental hosts and managers. All you need to do is apply for a hospitality account and send them your listing.  Once approved you will see special discounted pricing.